Every internal tool, in one place.

Live Salesforce reporting for the WorkNest sales organisation. Pipeline health, forecast accuracy, owner performance, conversion rates, ACV trends and outbound vs inbound mix, all updated as deals move.

Country-level HubSpot reporting for the IMSM group. Pipeline progression, won/lost analysis, owner activity, meeting outcomes, ISO standard performance and integrated Feefo reviews across every IMSM territory.

Crowd-sourced data quality control. Sales reps flag bad records (wrong number, bounced email, mis-categorised account) and the triage team tracks resolution against the import batch the record came from.

End-to-end campaign attribution. Build trackable links, see clicks by source and medium, attribute revenue back to the campaign that delivered it and manage assignment routing rules per channel.

Marketing operations hub for Axiom GRC. Central library of campaign assets, brand toolkit, ICP definitions and the control point for outbound and inbound campaign execution.

The WorkNest referral programme. Three signup routes (employee, client, Stronger Together) feed qualified introductions into the sales team with auto-login, status tracking and reward management.

Cross-sell intelligence for the WorkNest group. Healthcheck assessments profile each account, the ICP engine matches them to the right products, and routing rules push qualified intros to the right BDE.